AI has a major impact

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In this article I discuss the most important SEO trends for 2024. See also my review of the past 3 years . In 2024, SEO specialists and marketers will have to adapt their strategies even further due to ever-improving technologies and changing user behavior.  , as does the evolution of search results pages and the increasing importance of videos within SEO.  The SEO trends for 2023_2024 Table of contents AI in SEO The integration of artificial intelligence.




I) into SEO is a groundbreaking development in 2024. AI technologies WhatsApp Number List such as machine learning and natural language processing (NLP) provide advanced capabilities for keyword analysis, content creation and personalization.  With AI, marketers can recognize patterns in large volumes of data, better understand how users search and interact with content, and personalize the search experience. Especially in the areas of search intent and user behavior.






AI offers unprecedented insights, allowing SEO experts to implement more effective and user-centric strategies.  Continuous scrolling Since Google introduced 'continuous scrolling', users experience search results in a completely different way. Users continuously see new results and no longer have to click on 'next page'. This changes the strategy of the SEO roadmap . Not only the top positions are still important, the entire page must continuously hold the visitor's attention.  Lower CTR on search results The click-through rates (CTR) of search results will only decrease in 2024.